Ads rent attention. Search rankings and a real social presence own it — and they make every paid channel cheaper, because people who recognise you convert at a higher rate than people who don’t.
You rank for your own name and almost nothing else.
Your Google Business Profile is unclaimed, thin, or hasn’t had a review in a year.
Competitors doing worse work outrank you.
Your social accounts look abandoned, and buyers do check.
All of your growth stops the day you pause the ads.
Local SEO: Google Business Profile, service and location pages, citations, review generation.
A keyword and content plan built on what buyers search before they buy, not on volume.
On-page and technical fixes: speed, structure, internal linking, schema.
A social content calendar built around proof and process, not motivational quotes.
Short-form video direction: what to film, in what order, with which hook.
Reporting on rankings, traffic and enquiries — not “engagement”.
Rankings, technical health, profile completeness, and what competitors own that you don’t.
A three-month content and optimisation plan, prioritised by what converts.
Pages, posts and video shipped on a schedule you can actually sustain.
Refresh what’s ranking, expand what’s working, cut what isn’t.
Three to six months before it moves meaningfully, and it keeps compounding after that. Anyone promising rankings in weeks is selling you something.
You need to be where your buyers are. For some businesses that’s TikTok, for others it’s LinkedIn or Google reviews. We’ll tell you which after the audit.
That’s the point of running them together. Paid tells you which keywords convert, and SEO takes those keywords off the meter.
We do, with your input on the technical detail. You’ll never be handed a content calendar and left to fill it.
30 minutes.Three concrete fixes.
Whether we work together or not.
